Buy these 10 things and products in the fall: how to save money in the New Year – 2026

The middle of autumn is the best time for profitable purchases that will help significantly save the budget for the celebration of the New Year – 2026. During this period, many manufacturers and stores lower prices for a wide range of goods to prepare for the holiday season, and large-scale sales take place. Izvestia has compiled a selection of 10 things and products that are worth buying in the fall and that will bring tangible benefits during the winter holidays.

What to buy for the New Year 2026: decorations and decor

Manufacturers start preparing for the holiday season in advance. In autumn, prices for garlands, toys, artificial Christmas trees, candles and Christmas balls are reduced. If you buy decor now, then by December you don't have to worry about high New Year's Eve prices and a shortage of interesting models.

It is believed that in October it is profitable to buy toy sets — balls, figurines and pendants. Stores sell out last year's collections, as well as make discounts on new items. All this is an opportunity to buy high—quality and unusual toys for decorating the Christmas tree at an affordable price.

It is also worth noting the themed textiles and decorative elements. Tablecloths, napkins, New Year's pillows and blankets with winter prints are often sold in autumn with significant discounts, which allows you to update the interior and create a homely atmosphere for the holidays at no extra cost.

What to buy for the New Year 2026: gift sets and cosmetics

As the holidays approach, prices for cosmetics and gift sets begin to rise, and the range is often limited to the most popular items. In October and November, stores launch promotions dedicated to Black Friday, the start of New Year's Eve sales, and other marketing campaigns. At this time, you can buy high-quality cosmetic kits with discounts from 20 to 50%, which is much more profitable than buying them in December.

Buying gift sets and cosmetics in the fall is a great way to prepare for the holidays profitably and delight your loved ones with high—quality and desirable gifts without overpaying. Gift sets usually include a combination of perfumes, skin care products, decorative cosmetics, and accessories. Often it is:

— gift sets of face and body creams and lotions;

— perfume and eau de toilette sets;

— collections of decorative cosmetics — lipsticks, eye shadow, mascara;

— special limited edition sets released for the holidays;

— miniatures and road versions of popular tools that allow you to get to know the brand.

What to buy for the New Year 2026: sporting goods and equipment

In autumn, prices for sportswear, shoes and equipment are reduced due to the renewal of the assortment before the winter season. Many brands offer discounts on ski equipment, skates, snowboards, and accessories for winter sports. This allows you to prepare for winter holidays and activities without overpaying. In December, due to high demand, the cost of goods increases significantly, and the choice becomes limited. What products should I buy?:

— sportswear and shoes. Jackets, thermal underwear, warm pants, boots, and winter sneakers are best purchased in the fall, when prices for last year's models are reduced;

— ski and snowboard equipment. During this period, it is profitable to buy skis, snowboards, poles, helmets and protection along with suitable equipment;

— skates and accessories. Buying skates and related products in the fall is the key to a successful start to the winter season;

— fitness equipment. Dumbbells, mats, resistance bands and exercise equipment can also be found at attractive prices, preparing for New Year's promises of a healthy lifestyle.

What to buy for the New Year 2026: warm clothes and shoes

Since the beginning of autumn, the demand for warm clothes and winter shoes has not yet reached peak values, and stores are starting to lower prices in order to update the range and prepare for winter sales. It is important to purchase items before the onset of cold weather in order to avoid overpayments and shortages of popular models in December. Autumn discounts often reach 30-50%, which makes the purchase more affordable.

Special attention should be paid to such things as coats and jackets, sweaters and hoodies, shoes and accessories.

What to buy for the New Year 2026: household and household goods

It is profitable to buy dishes, household accessories, kitchen gadgets and textiles in autumn as part of seasonal sales. Many stores are updating products and lowering prices to make room for New Year's collections.

This is a chance to purchase functional and stylish items for your home without overpaying during the peak months after December 1st.

What to buy for the New Year 2026: meat and meat products

Autumn is the beginning of the harvest season and the cooling of the air, which has a positive effect on the quality and price of meat. Shops and markets often lower prices for beef, pork, and chicken in preparation for the winter season.

By purchasing meat and delicacies in the fall, you can avoid the New Year's rush and significant price increases. It is especially profitable to buy products for baking and traditional festive dishes.

What to buy for the New Year 2026: fish and seafood

On the eve of the New Year, the demand for fish and seafood is increasing sharply, which leads to a significant increase in prices and a limited assortment in stores. In the fall, when the holiday shopping season is not yet in full swing, many types of fish and seafood are sold at discounted prices. This is especially true for frozen and chilled products — in autumn they arrive in stores from a new field and are sold at more favorable prices than in winter. What types are worth buying:

— fresh and chilled fish. In autumn, walleye, pike, salmon and other varieties are available, which arrive on the shelves after the summer fishing season. Their price is more adequate, and the quality is high;

— frozen seafood. It is better to buy shrimps, squid, mussels and octopuses in autumn, when they are freshest and come from a new catch. Freezing preserves their useful properties and taste, and discounts make the purchase quite profitable;

— fillets of fish and delicacies. In the autumn period, it is convenient to buy already prepared fillets and fish delicacies, which will be in demand for festive dishes and snacks, while the cost of such goods is lower than in winter.

What to buy for the New Year 2026: cereals and legumes

The autumn season is the period when the main grain crops are harvested, so an updated supply of cereals and legumes appears in markets and stores. Before the start of the New Year holidays, demand for these products usually begins to increase, which leads to higher prices and lower availability. By purchasing cereals and legumes in the fall, you can save money and ensure a reliable supply of food for the winter period.

Which cereals and legumes are worth buying:

— buckwheat, a classic cereal that is traditionally present on festive tables and in the daily menu, is available in large quantities and at a lower price in autumn;

— rice, a versatile product for side dishes and salads, is profitable to buy in large packages in the fall so as not to overpay;

— pearl barley, wheat and corn groats. They are used in a variety of dishes and are ideal for creating a hearty menu for the holidays;

— beans, peas, lentils and other legumes — these products have long become an integral part of the winter diet. In autumn, they are sold in a wide range and at attractive prices, which allows you to plan a festive menu based on their useful properties and taste qualities.

What to buy for the New Year 2026: frozen vegetables and berries

The autumn season coincides with the harvest period and the primary processing of vegetables and berries. This allows stores and wholesalers to offer fresh frozen food at discounted prices compared to winter. During the winter months, the demand for frozen products is growing, which leads to an increase in cost and a decrease in the assortment. The purchase of frozen vegetables and berries in autumn helps not only to save money, but also to ensure a stable quality of products for cooking festive dishes.

Which vegetables and berries are worth buying:

— Frozen vegetables: beans, corn, broccoli, cauliflower, carrots, peas and vegetable mixes are ideal for making side dishes, soups and salads. In autumn, they are available in a wide range and are distinguished by the freshness of the harvest.;

— Frozen berries: strawberries, raspberries, cherries, blueberries and other seasonal berries are a great choice for desserts, compotes, smoothies and pastries. Due to the fast freezing, the berries retain their vitamins and taste.

What to buy for the New Year 2026: canned food

In autumn, stores actively update their assortment and arrange promotions for canned food to prepare for the winter season. Prices for such products during this period are lower than in December, when demand is rising sharply and many popular items may disappear from the shelves. Canned food is an excellent reserve in case the preparation of the festive menu is delayed or it is necessary to quickly and deliciously feed the guests.

What types of canned food should I buy:

— canned fish. Tuna, sardines, pink salmon, saury are ideal ingredients for salads, appetizers and hot dishes on the New Year's table. In the fall, they should be purchased taking into account holiday recipes to avoid overpayments and shortages;

— canned vegetables and mushrooms. Canned corn, peas, pickled cucumbers and mushrooms are familiar and sought—after ingredients of traditional salads and snacks. In the autumn, these products are sold at the best prices;

— canned meat. Stewed meat, pates and other meat products can be profitably bought in stock in the fall, as their cost often increases by the holidays;

— canned fruit. Compotes, jams and other sweet preparations are in high demand in the fall, and promotions for them allow you to prepare desserts and drinks without overpaying in December.